We’re a month into 2018 and I’ve been thinking so much about being a more conscious consumer that I decided to write a blog post about it. I wanted to put my words down digitally, which seems to be more indelible than ink these days, so as to hold myself accountable.
I’m a lazy bumhead who loves to buy new things cheaply and quickly. I’m the biggest millenial sterotype going. I bought my knickers in packs from ASDA and my cheese slices wrapped in individual plastic packaging which was 100% non-recyclable (you know the ones). I lusted after Missguided £7 dresses that would fall apart after a night on the dancefloor and trainers that I would probably hate in a few months. Then I wrote my dissertation on climate change. And subsequently read a few books (Magnifico and Naked Fashion ect), a few blogs (theethicalfashionnerd and tommiemag) and started following some really cool instas (opshoptorunway, fashionrevolution). I just kept thinking to myself; “I’m reading all this really interesting stuff and I’m not DOING anything with it”. It’s not like I was just living the same life because now when I bought the same pointless shit that I always did I bought it with a horrendous sense of guilt and regret that was no longer primarily attached to the financial drain it was having on me but instead attached to an ethical and ecological one. What was I doing? I needed to be better and actually be active! So welcome to my journey. Where a “normal”* 21st century gal with a conscience tries to get clean ahem I mean GREEN, I mean green.
Pics taken at the Waimea River
Hat: Lack of Color; Silk Shirt, Denim Shorts and Belt: Second-hand